Hi, I'm
Stellah Nakiranda
A digital communications strategist, social media expert, and published researcher dedicated to helping mission-driven brands grow through purposeful storytelling.
I partner with nonprofits, higher education, and purpose-centred businesses to create data-driven communication strategies that build trust, deepen engagement, and drive measurable results. My work blends creative storytelling with target-driven analytics, ensuring your message reaches — and resonates with — the right people. If your organisation needs clarity, visibility, and meaningful online connection, you’re in the right place.
I supported Saluki Women’s Weekend by designing promotional graphics for the Women in Empowerment conference.
The challenge was presenting a content-rich event—featuring multiple speakers and sessions—in a way that remained visually engaging and easy to understand across social media platforms.
I designed this graphic to clearly communicate the event theme, date, and speaker lineup while maintaining brand consistency and visual clarity. The layout balanced hierarchy and readability to ensure key details stood out in crowded social feeds.
I created the caption to post with this graphic. Review the event promo here
Saluki Women's Weekend
I supported the Imagine SIU 2030 fundraising campaign by designing and promoting a digital graphic that communicated campaign progress and encouraged continued donor participation. The challenge was presenting large-scale fundraising data in a way that felt motivating rather than purely informational.
I designed this graphic to highlight the campaign milestone—$430 million raised toward a $500 million goal—using strong visual hierarchy, SIU branding, and compelling imagery to reinforce momentum and institutional pride.
Imagine SEU 2030 Campaign
I designed this graphic to support the Call for Speakers for the Women’s Empowerment Conference. The primary challenge was encouraging qualified professionals to apply while clearly communicating deadlines and the significance of the opportunity.
The design emphasized a strong call to action and was optimized for social media distribution. It clearly highlighted the application deadline and conference details while maintaining alignment with SIU Foundation branding.
The post generated strong engagement and resulted in a high volume of speaker submissions, contributing to a diverse and well-attended conference lineup. View the campaign here
Women in Empowerment Conference.
It was a pleasure supporting the SIU Day of Giving campaign by translating fundraising results into a clear, celebratory visual moment. A key challenge was creating a post-campaign graphic that effectively communicated impact while reinforcing gratitude and maintaining strong brand alignment across digital platforms.
I designed this graphic to highlight the campaign’s final results—$5.7 million raised from 1,073 donors—using bold typography, institutional colors, and a clean layout that emphasized clarity and credibility. The design was optimized for use across social media and web platforms, ensuring it could be easily shared and referenced as a campaign milestone.
The graphic helped visually capture the success of SIU Day of Giving, reinforcing donor appreciation, increasing post-campaign engagement, and supporting ongoing stewardship and institutional storytelling. Facebook ad
SIU Day of Giving
Digital Content, App Launch & Donor Communication
🔗 https://play.google.com/store/apps/details?id=com.tithely.app.c41752&hl=en_US
I supported digital communication efforts for Watoto Child Care Ministries during the launch of the Watoto App and ongoing donor engagement initiatives.
A key challenge was increasing awareness of the newly launched app while maintaining consistent messaging across platforms.
Following the app launch, I created and shared digital content to expand reach and encourage engagement.
I also supported website content updates to ensure alignment with organizational messaging.
These efforts contributed to increased audience reach, strengthened donor communication, and improved visibility for Watoto’s digital initiatives.
Watoto Church App
As part of a course-based project, I co-developed a comprehensive integrated marketing campaign for The Neighborhood Co-op. The challenge was increasing brand awareness and market share in a competitive grocery market while clearly communicating the Co-op’s commitment to wellness, local sourcing, and community ownership.
I contributed to audience research, SWOT analysis, value proposition development, campaign messaging, and creative execution. Deliverables included social media strategy, print and out-of-home advertising concepts, radio and video storyboards, banner ads, website and mobile app concepts, blog content, promotional materials, and press outreach.
The project demonstrated strong strategic thinking and cohesive campaign development and earned an A grade.
Academic ProjectThe Neighborhood Co-op — Integrated Marketing Campaign
I believe in the Power of intentional communication.
Here are some of the ways I can support you.
Web Design
Bring your brand story to the world through customised user-friendly websites. Every website must speak directly to the target audience and close deals on the spot.
SEO
Modern communications require that we use keywords that both AI agents and Google bots can understand, and rank your social media posts or blogs higher. That's where my technical SEO expertise comes in
Social Media Marketing
More than 75% of Internet users, use it for social media. We can both agree that standing out of the noise has become harder. I have developed strategies that enable my clients get seen, heard and sell on social media without a budget that breaks the bank.
My Vision for your Brand
Crafting holistic marketing experiences across multiple channels that truly showcase and elevate a brand's growth potential.
5+
Years of
Brand Building
50+
Projects
Completed
$5M+
Revenue raised
for my Clients
Top Brands I've worked with
SERVING INDUSTRY LEADERS
Let's Talk
Contact me today to discuss your marketing needs.
StellahNakiranda517@gmail.com
Illinois, Carbondale,
6185283410
